Post by account_disabled on Dec 12, 2023 21:07:47 GMT -8
Prepared to continuously develop learn and update their systems. They must keep up with technological advances and take advantage of new tools. Digitalization in the Healthcare Industry: NEUCA Case Study A good example of the digitalization of organizations in the healthcare industry is the story of the Polish company NEUCA - a leader in the pharmaceutical wholesale market. The company has been operating in the healthcare sector in Poland and abroad for many years and has been developing the HeyDoc patient portal.
NEUCA chose to implement Email Marketing List Salesforce Marketing Cloud to build competitive advantage and patient trust and commitment. By personalizing the content published on the portal the number of users of the HeyDoc platform and the number of appointments made through the platform will increase.also include: Creating patient segments based on customer profiles: biometric and demographic information visit/transaction history behavior/interaction topics for articles read Implementing an exit intent component with the goal of retaining visitors who intend to leave the site.
Possibility of non-standard use of customer data between branches based on consent and GDPR compliance; Implementation of key marketing automation capabilities including: Segmentation and personalization of content and services for patient A/B/n campaign management tools . Photo shows drug production line Digitization in the healthcare industry can play an important role in preventing counterfeit drugs See wh.