Post by account_disabled on Dec 4, 2023 1:35:09 GMT -8
Nearly 8 in 10 customers of these usually quiet places say they prefer to hear music . The Net Promoter Score (NPS) increases by 30% (from 50 to 66) when customers were able to listen to music at the point of sale. Music improves the perception of brands For 70% of customers surveyed, music improves the image of the point of sale and, for 65% of them, it represents an element of differentiation. 76% of customers believe that waiting time passes faster with music.
The 'premium' perception of a point of sale which broadcasts an ambient sound increases by 20% (from 36 to 56%). Music positively changes the general impression at their point of sale for Country Email List more than a third of customers. Music builds customer loyalty The distribution of a personalized playlist increases the recommendation (+14%) of a point of sale by 66% of customers surveyed who say they are ready to recommend the brand. 72% of first-time visitors want to come back (compared to 51% when no music is broadcast).
Music improves relationships with customers and the daily lives of employees Employees and consumers see the benefits of music at the point of sale: – Waiting time for the consumer is perceived as less important – 67% of employees note that customers are in a better mood when the place has sound.
The 'premium' perception of a point of sale which broadcasts an ambient sound increases by 20% (from 36 to 56%). Music positively changes the general impression at their point of sale for Country Email List more than a third of customers. Music builds customer loyalty The distribution of a personalized playlist increases the recommendation (+14%) of a point of sale by 66% of customers surveyed who say they are ready to recommend the brand. 72% of first-time visitors want to come back (compared to 51% when no music is broadcast).
Music improves relationships with customers and the daily lives of employees Employees and consumers see the benefits of music at the point of sale: – Waiting time for the consumer is perceived as less important – 67% of employees note that customers are in a better mood when the place has sound.
